Confident and clever — that’s you.
But that’s us, too. We’ve riffed on the traditional
hospitality experience to give you something more:
more flexibility, more freedom, more you.

Introduction

Our Motto

Motto is a new, micro-hotel brand by Hilton with an urban vibe in prime city locations around the world. Comfortable. Flexible. These are the principles we live by. Using Hilton’s global reach and reputation, we’re approaching modern travel in a way that feels familiar — yet entirely like nothing before.

You know the type — because you are the type. Connected meets conscious meets comfortable. Spontaneous yet socially responsible. Millennials, old and young, and those simply in the know. You know? There’s no one way to travel — and no one “traveler”. Our visitors always vary, and so will their Motto experience.

Design & Construction

This section includes information that explains public area design thinking and strategy

Operations

This section includes helpful 
guides for staff and management to 
assist in everyday operations

Order Guides

This section offers inspiration and 
ordering information for service pieces 
and all OS&E

Resource Gallery

This section catalogues, organizes, 
and provides links to documents 
and reference materials

Introduction

Guest Profile

THE MIXER

Often travels for work, but extends their stay to really soak up the city. They’re professionals who value experience over all else, opting for that perfect adventure—and the stories that go along with it—over another souvenir trinket.

THE PATHFINDER

Parents who believe arts, culture and diversity are an important part of a growing child’s diet. No matter how hectic their days get, they always find time to check out the latest exhibit as a family.

THE SOCIALIZER

Always online and always connected, they’re constantly swapping info with 1300 of their closest friends. With a ground-level understanding of the world around them, they’re looking for those real experiences and connections.

THE ADAPTER

Out with the old, in with the new—well, not entirely. They’re older but wiser, and see the value in tapping into all that the world has to offer them. The best days of their lives aren’t what’s behind them—it’s what they still have left to do.